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Museum Brandhorst
Theresienstraße 35A 80333 München
Siebdruck mit Hammer und Sichel Motiv in Rot vor weißem Hintergrund in Siebdruck
Themed tour

Art for everyone | Andy Warhol & Keith Haring

Key data

  • Time of day5:00 until 6:00 PM
  • Target groupAdults
  • RegistrationTour included in the price of admission | Please pick up your ticket at the cash desk | Free tickets for children and young people under 18 years

Description

This tour takes a look at the strategies used by Andy Warhol and Keith Haring to shake up the traditional notions of the art world. They brought everyday objects and common motifs to the canvas, and opened up art to the world. Whether on empty billboards in the subway, in magazines or in television programs, on t-shirts, skateboards or record covers in stores: they played with different locations, media and dissemination possibilities and flirted with commerce. Warhol stood for the idea of “mass culture.” He used his magazine “Interview” and his TV show on MTV to reach many people through the channels they were already using. He took on commissioned work and played with “business art.” With his studio, the Factory, he ran a kind of creative agency and worked with countless artists and creatives. Haring, for his part, opened his Pop Shop. In this store, he sold everyday objects designed by himself and others – at affordable prices. He also designed poster campaigns for public spaces and campaigned for various political and activist issues. Haring wanted to make art accessible to everyone. And to reach many people with it.

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